June 2013 – 4Thought Marketing today announced that SageCRM users can now seamlessly integrate SageCRM sales data with their Oracle Eloqua Marketing Automation system through the company’s 4Bridge Integration Engine.
With 4Bridge, companies can harness the leads, contacts, accounts and opportunities data stored in their SageCRM database for highly targeted, results-driven marketing and lead nurturing campaigns through Eloqua. By enabling virtually instantaneous follow-up and engagement of leads, it effectively accelerates the marketing and sales process, giving companies an edge over their competitors.
In addition, this integration can enable marketers to run Oracle Eloqua’s Closed Loop Reporting, which gives ROI Insights into how campaigns activated in Eloqua directly impact opportunities and revenue from the SageCRM system.
“Integrating Eloqua to SageCRM has been a top priority for 4Thought Marketing,” said Mark LeVell, President, 4Thought Marketing. “This will enable us to support Sage customers who are using Eloqua, and make the marketing-to-sales pipeline seamless and smooth, resulting in increased revenue.” –END–
About 4Thought Marketing: 4Thought specializes in providing add-on products and services for the Eloqua Marketing Automation system. Services include standard and non-standard CRM Integrations, Nurturing and Lead Scoring Programs and marketing automation strategy and implementation consulting.
For more information visit www.4ThoughtMarketing.com or call 1-888-ELOQUA4 (888-356-7824) or email info@4ThoughtMarketing.com.
About Eloqua: Eloqua, a wholly-owned subsidiary of Oracle (NYSE:ORCL), is the leading provider of modern marketing automation and revenue performance management software that helps ensure every component of marketing works harder and more efficiently to drive revenue. Eloqua’s software is now the centerpiece of the Oracle Marketing Cloud. Companies across a wide range of industries rely on Eloqua’s cloud-based software, professional services and education programs to help them automate marketing processes across multiple channels, target and nurture prospects and deliver highly qualified leads at a lower cost to sales teams. For more information, visit www.eloqua.com, subscribe to the It’s All About Revenue blog, call 866-327-8764, or email firstname.lastname@example.org.
Press Release Contact: Sebastian Martinez, Press Relations, 4Thought Marketing. Contact at 408-622-0095.