Today 4Thought Marketing introduced Dynamic Subscription Center, an add-on for Eloqua Marketing Automation system.
Dynamic Subscriptions allows Eloqua owners to create subscription pages that offer the right subscriptions to the right clients in real time, automatically. For example:
- Customers will be shown subscriptions for customers i.e. support and newsletters
- Prospects will be shown subscriptions for prospects
- Subscription lists can also adjust by criteria like:
- Department of Interest
- Product of Interest
- Buy-Cycle Stage
- Language based on Geographical location
- Custom criteria
Dynamic Subscriptions is an Eloqua Cloud Component that allows clients to easily create a new subscription page via drag-drop technology.
Mark LeVell, President; This is a great addition to the Dynamic Gated Forms we introduced last year at Eloqua Experience. Subscription forms can now dynamically adjust to show the subscriptions that are relevant to particular group. Marketers are tired of having subscription pages that are too long, or that offer the wrong people inappropriate subscriptions. With DSC, everybody sees subscriptions that are highly relevant for their particular situation.
About 4Thought Marketing: 4Thought specializes in providing add-on products and services for the Eloqua Marketing Automation system. Services include standard and non-standard CRM Integrations, Nurturing and Lead Scoring Programs and marketing automation strategy and implementation consulting.
About Eloqua: Eloqua (NASDAQ: ELOQ) provides solutions to help its customers accelerate revenue growth. More than 1,000 clients rely on the marketing automation power of Eloqua to improve demand generation and lead management while driving more qualified leads. Eloqua customers include AON, Dow Jones, ADP, Fidelity, Polycom, and National Instruments. The company is headquartered in Vienna, Virginia, with offices in Cambridge, San Francisco, Austin, Toronto, London, Brussels, Frankfurt and Singapore. For more information, visit www.eloqua.com, subscribe to the Its All About Revenue blog, call 866-327-8764, or email firstname.lastname@example.org.
Press Release Contact: Tina Aquilla, Press Relations, 4Thought Marketing.