February 2012 – 4Thought Marketing announced today an Eloqua to Oracle DB connector for the 4Bridge Integration Engine. The connector enables Eloqua to be easily integrated to any Oracle Database based system including custom CRM systems, website systems, and ERP systems.
Marketing departments can now use Eloqua to segment on the customer and CRM data found in internal Oracle Systems. In addition, incoming leads from Eloqua along with the associated digital body language that Eloqua tracks can be moved to internal Oracle systems for Analytics and use by other systems.
The system incorporates an easy to use drag and drop mapping system for easy setup and ongoing maintenance. In addition a scheduler and transaction logging system allows users to easily and clearly know and control what the system is doing.
Rawson Hobart of Embarcardero Technology said “4Thought Marketing worked carefully with us to understand our integration needs, to help us determine the data we could pass to our marketing systems, and how to use that data once it was there. The 4Bridge Eloqua to Oracle connector made it much easier for us to integrate our own systems data and a 3rd party Webstore into our SAAS marketing software.” –END–
About 4Thought Marketing: 4Thought specializes in providing add-on products and services for the Eloqua Marketing Automation system. Services include standard and non-standard CRM Integrations, Nurturing and Lead Scoring Programs and marketing automation strategy and implementation consulting.
For more information visit www.4ThoughtMarketing.com or call 1-888-ELOQUA4 (888-356-7824) or email info@4ThoughtMarketing.com.
About Eloqua: Eloqua (NASDAQ: ELOQ) provides solutions to help its customers accelerate revenue growth. More than 1,000 clients rely on the marketing automation power of Eloqua to improve demand generation and lead management while driving more qualified leads. Eloqua’s customers include AON, Dow Jones, ADP, Fidelity, Polycom, and National Instruments. The company is headquartered in Vienna, Virginia, with offices in Cambridge, San Francisco, Austin, Toronto, London, Brussels, Frankfurt and Singapore. For more information, visit www.eloqua.com, subscribe to the It’s All About Revenue blog, call 866-327-8764, or email firstname.lastname@example.org.
Press Release Contact: Sebastian Martinez, Press Relations, 4Thought Marketing.