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Campaign Strategy

    Home Campaign Strategy
    4TM campaign strategy 20160812 ds v1

    If you don’t have a campaign strategy built into your marketing plan, you could be missing out on big opportunities. When you are looking to promote a specific product or event, have a time sensitive offer, or are looking to reinforce your branding and awareness, a well targeted campaign is a great way to get your message across. Not to mention, it compliments your Nurture Foundation.

    How Does the 4Thought Campaign Strategy Work?

    When implementing the 4Thought Campaign Strategy, our experts consider you current programs and campaigns, multi-channel tactics, departmental initiatives, segmentation, and available content in order to develop a plan customized to your organization’s needs. You get:

    • Content mapping to key messaging and segmentation
    • AB Testing plan
    • Campaign Calendar for managing cadence and traffic
    • Campaign process from conception to deployment
    • SOP for more complex organizations

    The 4Thought Campaign Strategy works great standalone, or as a complement to the Nurture Foundation. It’s time to start getting your message across to the right audience when it really matters, and 4Thought has the expertise to maximize its impact and ensure that it does not interfere with any other campaigns you have running.

    Get Started

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    • Home
    • Products
      • 4Comply Privacy Compliance
      • Oracle Eloqua Cloud Apps
      • Visual Segmentation – 4Segments
    • Services
      • Privacy Compliance Consulting
      • Strategic Services Offerings
        • Marketing Automation Plan (MAP)
        • Funnel Framework
        • Nurture Foundation
        • Segmentation Strategy
        • Lead Scoring (Advanced)
        • Data Capture Strategy
        • KPI Reporting & Analytics
        • Campaign Strategy
        • Marketing Automation Strategy – Measure & Improve
      • Campaign Services
      • Eloqua Data Services
        • Eloqua Data Services Overview
        • Data Cleansing
        • Deduplication and Company Matching
      • Eloqua Implementations
        • Eloqua Implementations Overview
        • Eloqua SmartStart Implementation Services
        • Net Promoter Score for Oracle Eloqua
        • Lead Nurturing
      • Eloqua Integration
      • Eloqua Health Check
    • Why 4Thought Marketing?
      • 4Thought Marketing Leadership Team
      • Clients
      • Testimonials
      • Partners
      • Careers at 4Thought Marketing
    • Blog
    • Contact Us
    4Thought Marketing