Category: Artificial Intelligence

marketo drift integration

Improve Form Conversions with Marketo & Drift

The 4Thought Marketing team has helped multiple companies improve their marketing strategies and technology. Recently, we were able to do something particularly interesting with a client: getting the most value out of their AI-chat tool, Drift.

ai in marketing automation

The Future of AI in Marketing Automation

Incorporating artificial intelligence into marketing automation may help reshape how businesses interact with customers, optimize campaigns, and drive revenue growth. Today, we’re looking at several key areas AI might impact the most.