888-ELOQUA4 (888-356-7824)
info@4ThoughtMarketing.com
Oracle CX Marketing Experts
4Thought Marketing4Thought Marketing4Thought Marketing4Thought Marketing
  • Home
  • Products
    • Compliance Apps for Oracle Eloqua
    • Oracle Eloqua Cloud Apps
    • Visual Segmentation – 4Segments
    • 4Bridge CRM Integration Engine
  • Services
    • Privacy Compliance Consulting
    • Strategic Services Offerings
      • Marketing Automation Plan (MAP)
      • Funnel Framework
      • Nurture Foundation
      • Segmentation Strategy
      • Lead Scoring (Advanced)
      • Data Capture Strategy
      • KPI Reporting & Analytics
      • Campaign Strategy
      • Marketing Automation Strategy – Measure & Improve
    • Campaign Services
    • Eloqua Data Services
      • Eloqua Data Services Overview
      • Data Cleansing
      • Deduplication and Company Matching
    • Eloqua Implementations
      • Eloqua Implementations Overview
      • Eloqua SmartStart Implementation Services
      • Net Promoter Score for Oracle Eloqua
      • Lead Nurturing
    • Eloqua Health Check
  • Why 4Thought Marketing?
    • Team
    • Clients
    • Testimonials
    • Partners + Certifications
      • Partners
      • Certifications
    • Careers
  • Blog
  • Resources
  • Contact Us

Data Cleansing

    Home Data Cleansing
    Data Cleaning Services

    Dirty data in Eloqua has large negative ramifications throughout the organization. The most basic impact is that customers receive duplicate mailings, target segments aren’t right, and marketing analysis aren’t accurate. More subtle but more severe impacts are felt when the corporate users know that the Eloqua data is dirty and can’t be trusted. This results in rogue prospect and customer databases springing up, and the shared system no longer being maintained, encouraging a downward spiral, resulting in even more Eloqua dirty data and duplicates. Lastly, sender scores may be reduced, resulting in valid Eloqua email recipients not getting their emails and extra costs may be paid to software vendors!

    Nobody likes to clean dirty data! It’s a time-consuming, tedious, and thankless process that actually requires reasonable skill to do right.

    4Thought Marketing uses a customized-for-you combination of automated and manual processes that can take your Eloqua dirty data through any one of a number of cleaning steps, including:

    • Duplication Elimination
    • Post Office Address Clean-up
    • Title Correction and Fill-In via Hoovers, Jigsaw, LinkedIn
    • Industry Correlation
    • Synchronization and Correlation with other Corporate Databases
    • Phone Number, Area Code & Prefix Cleanup
    • Automated Customer Emails to request Data Updates
    • Manual Call-down of Selected Records for Personal Verification

    4Thought Marketing cleans Eloqua data, eliminates Eloqua duplicates, fills in blank titles and other fields, and otherwise takes your corporate marketing database from having a significant quantity of bad data, to being reliable and dependable.

    Get Started

    4Thought Marketing

     4Thought Marketing

    We help Oracle CX Marketing Customers Accelerate Time to Value.

    Oracle Marketing Cloud

    Manage Your Subscriptions

    Contact Us

    Phone:
    888-ELOQUA4 (888-356-7824)

    Email:
    info@4ThoughtMarketing.com

    en English
    zh-CN Chinese (Simplified)nl Dutchen Englishfr Frenchde Germanit Italianpt Portugueseru Russianes Spanish

    Copyright © 2009-2021 4Thought Marketing. All Rights Reserved | Privacy

    • Home
    • Products
      • Compliance Apps for Oracle Eloqua
      • Oracle Eloqua Cloud Apps
      • Visual Segmentation – 4Segments
      • 4Bridge CRM Integration Engine
    • Services
      • Privacy Compliance Consulting
      • Strategic Services Offerings
        • Marketing Automation Plan (MAP)
        • Funnel Framework
        • Nurture Foundation
        • Segmentation Strategy
        • Lead Scoring (Advanced)
        • Data Capture Strategy
        • KPI Reporting & Analytics
        • Campaign Strategy
        • Marketing Automation Strategy – Measure & Improve
      • Campaign Services
      • Eloqua Data Services
        • Eloqua Data Services Overview
        • Data Cleansing
        • Deduplication and Company Matching
      • Eloqua Implementations
        • Eloqua Implementations Overview
        • Eloqua SmartStart Implementation Services
        • Net Promoter Score for Oracle Eloqua
        • Lead Nurturing
      • Eloqua Health Check
    • Why 4Thought Marketing?
      • Team
      • Clients
      • Testimonials
      • Partners + Certifications
        • Partners
        • Certifications
      • Careers
    • Blog
    • Resources
    • Contact Us
    4Thought Marketing
    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OkPrivacy policy