Improve your Eloqua Data
Because data comes from a wide variety of sources including Form Submissions, Lists, and other systems, sometimes, the data is not in the format you want or need. Just how do you improve your Eloqua data?
Category: Marketing Automation
One Word That Kills Your Email Marketing
It doesn’t matter about your fabulous product. Your inspiring content is all for naught. Brilliantly creative marketing campaigns go unappreciated. All because of one fateful word.
Feed Eloqua Programs More Frequently
Instead of once a day, our Feeder cloud apps can run every few minutes. They are simple to use, but give you the power to fully use the Programs as you want and need.
Now create Multiple Eloqua Campaign Responses at Once!
Your field support team sends you a single Excel file with contacts from multiple seminars or maybe you have a list of contacts that need to be ascribed to multiple campaigns. What do you do?
How To Launch Marketing Automation Experiments In 5 Days
You want to optimize your marketing campaigns and get results faster. Do you need to hire a new agency to accomplish those gains? Not necessarily. You might achieve your objectives with better marketing automation.
Deleting Eloqua Contacts: When, Why, & How
Over time, many contact records are created, and not all contacts are created equally. Oracle charges per contact, so deleting Eloqua contacts that you never use from your list is a good financial strategy.
Is Your Marketing Automation just like Groundhog Day?
Do you ever feel in marketing, like you’re rerunning the same campaigns, the same landing pages, sending the same emails and most importantly getting the same results every day?
Filling in the blanks for full Campaign Attribution
Campaign Attribution is a key component of determining the effectiveness of your marketing campaigns. In the Eloqua world, this is easily done when the prospect or lead clicks on an email, or submits a form.
Is Your Data Stacking Up? Managing Big Data in the Growing Marketing Stack
Companies create and add new data without a strategy to manage or create actionable insights from it. What is the purpose of adding all this cool technology if the data cannot be analyzed and marketing teams are unable to draw conclusions and improve?
The Key to Building A Stronger Segmentation Strategy
Building a strong segmentation strategy is one of the most important components of any marketing program, and having one will ensure that you maximize overall marketing effectiveness. Everything starts with segmentation!
Manipulating data in Oracle Eloqua Custom Objects
The amount of data manipulation that is requested on CO data is endless. However, Oracle Eloqua just does not have the functionality built into the system to meet these needs. Here’s how we handle these requests.
Moving data from Oracle Eloqua Custom Objects to a Linked Contacts or Accounts
A user cannot easily filter CO records to find those that they want. You cannot delete a handful of records – if you want to delete records, you must delete the entire table. Here’s our solution.