Tag: privacy

ai audit

Is It Time for an AI Audit? Probably

AI in marketing comes with inherent risks still being uncovered. Companies that choose to take advantage of AI need to understand the impact it can truly have, both now and as the technology continues to evolve. One excellent way to start is an AI audit.

data hoarding

Data Hoarding & Data Privacy

Humans love to collect things. But in the corporate world, the most prevalent kind of collecting—data hoarding—is far from innocent and can leave your company vulnerable to data breaches, fines, or worse.

marketing and privacy

Marketing and Privacy: It’s Complicated

Marketing and privacy are functionally two sides of the same coin. Unfortunately, these complementary roles can feel like they’re in conflict. Is it possible for these two departments to work together?