In this month’s Eloqua Office Hours, we listen to Linda David, Sr. Marketing Operations Consultant at 4Thought Marketing, explain Eloqua’s campaign responses and response rules and how they affect your marketing strategy. Watch an on-demand replay of her presentation below.
Stop sending email blasts and start building relationships. This guide explores how to master nurture email strategies within Adobe Marketo Engage. Learn to move beyond the basics and create automated, personalized campaigns that turn passive leads into loyal customers and drive measurable revenue for your business.
Is your retargeting strategy underperforming? Move beyond outdated rules with AI-optimized retargeting. This guide details how to use predictive analytics and first-party data to re-engage high-intent customers, adapt to a cookieless world, and significantly improve your Return on Ad Spend (ROAS).