A Stakeholder Campaign Walkthrough shifts the conversation from platform mechanics to customer journey strategy. By mapping your marketing automation workflow against business objectives, you create a compelling campaign strategy visualization that unites marketing, sales, and operations—fostering genuine cross‑team alignment and accelerating campaign performance.
Oracle Eloqua Advanced Intelligence transforms marketing campaigns by harnessing AI-powered features like fatigue analysis, account engagement scoring, and send time optimization. With predictive lead scoring, dynamic segmentation, and generative AI content prompts, it empowers teams to deliver personalized, timely messages that boost conversions, streamline workflows, and drive measurable ROI.
Transform your marketing from one-dimensional email blasts into a vibrant, multi-channel experience with the Oracle Eloqua SMS Add-On. This subscription-based module seamlessly integrates SMS marketing automation into your existing campaigns, offering real-time personalization, compliance controls, and robust analytics—perfect for appointment reminders, abandoned-cart alerts, and conversational flows that captivate audiences instantly.
See how 4Comply automates GDPR, CCPA and LGPD compliance inside Oracle Eloqua. Capture consent in every form fill, improve deliverability and launch campaigns with confidence.
Heads up, Eloqua and Salesforce users! The native integration sunsets in November 2025. Ensure uninterrupted connectivity by migrating to the new SFDC Integration App. Discover the essential steps and benefits, and learn how 4Thought Marketing can facilitate a seamless, future-proof transition for your critical marketing and sales alignment.
Optimize Eloqua Campaign Responses for deeper CRM insights. Learn to configure rules, integrate effectively, and translate customer interactions into powerful marketing data.
Oracle’s Redwood experience is transforming Eloqua with a modern UI and enhanced features. Is your team ready? Learn key updates and how to ensure a smooth transition.
What better time to treat yourself (or your marketing team) to new Eloqua Cloud Apps than the holiday season? Here are a few of our favorites that our clients particularly like.
Campaign strategies need to include optimizing emails, landing pages, and websites for various screen sizes and keeping visitors engaged. Responsive design provides the solution.
A global technology company faced a pressing question: How could they ensure that new Eloqua users received the necessary training without distracting seasoned users from their own tasks? Here’s how we helped.
Since 2015, thousands of Eloqua users have hoped for a straightforward way to merge contact records. Now, the Eloqua Merge Contacts Cloud App from 4Thought Marketing allows you to do just that.
Eloqua custom objects allow you to store important data points to use in more precise segmentation and customer targeting. In this guide, we’ll explore what custom objects are, why they are crucial, and how you can maximize their potential to drive your marketing efforts.