Driving Growth Through Collaboration at Morningstar
When Morningstar sought to kickstart a new lifecycle marketing strategy, they organized a two-day hackathon to spark innovative ideas and increase collaboration across teams.
Software for maximizing your marketing while ensuring privacy compliance
Innovative solutions to do more with Marketing Automation platforms
Visual Segmentation for Marketers
Integration solutions for Eloqua, Marketo, CRM, and other systems
Align corporate and marketing goals
Data capture strategy
Lead scoring, nurturing, segmentation strategy, and funnel framework
Measure results and plan improvements
Ensure compliance with privacy laws
Email, form, landing page, campaign creation, A/B testing, and monthly reporting
Eloqua and Marketo specialists
Improve skills and increase productivity with custom online training and videos
Uncover opportunities to improve performance and outcomes
Enhance email impact through expert analysis
SmartStart, onboarding, and success planning
Data imports, cleansing, deduplication,
company matching, and data stewardship
System integration options using connectors and custom APIs
Custom cloud apps, HTML templates,
JavaScript, and responsive email
When Morningstar sought to kickstart a new lifecycle marketing strategy, they organized a two-day hackathon to spark innovative ideas and increase collaboration across teams.
Oracle Eloqua tips and tricks and best practices. This month’s topics ranged from attribution to streamlining repetitive processes, unusual open rates due to spam and link checkers, and data privacy.
Quality assurance doesn’t start when the email is finished. Effective QA begins along with the campaign design itself to catch any errors before they can cause trouble. Watch as Dharam Singh explains why these checks matter and how to take your QA to the next level in your future campaigns.
Learn how to take your QA testing to the next level, and nerd out on the details building a snooze program with all the essentials. Office Hours.
Explore some practical approaches to incorporating AI in Marketing with our special guest David Gutelius from Motiva AI.
Boost your Eloqua skills through real-world examples. Explore how marketing can empower sales to influence the customer journey and leverage dynamic content to drive personalization.