Cetera Financial Group Taps 4Thought Marketing for Eloqua to Marketo Migration
When Cetera Financial Group needed help getting their marketing automation platform migration project back on track, they turned to the team at 4Thought...
Software for maximizing your marketing while ensuring privacy compliance
Visual Segmentation for Marketers
Innovative solutions to do more with Marketing Automation platforms
Integration solutions for Eloqua, Marketo, CRM, and other systems
Align corporate and marketing goals
Data capture strategy
Lead scoring, nurturing, segmentation strategy, and funnel framework
Measure results and plan improvements
Ensure compliance with privacy laws
Email, form, landing page, campaign creation, A/B testing, and monthly reporting
Eloqua and Marketo specialists
Improve skills and increase productivity with custom online training and videos
Uncover opportunities to improve performance and outcomes
Enhance email impact through expert analysis
SmartStart, onboarding, and success planning
Data imports, cleansing, deduplication,
company matching, and data stewardship
System integration options using connectors and custom APIs
Custom cloud apps, HTML templates,
JavaScript, and responsive email
When Cetera Financial Group needed help getting their marketing automation platform migration project back on track, they turned to the team at 4Thought...
A strong data protection program goes beyond compliance, using data inventory, minimization, and governance to reduce risks, strengthen security, and build customer trust in today’s...
Marketing automation integration turns the Future of AI into practical lift by uniting consented data, embedded decisioning, and disciplined testing to create adaptive journeys that...
The New Adobe Marketo Engage Email Editor streamlines production with drag and drop modules, admin controls, and built in QA—our guide covers features, rollout, governance,...
For Eloqua users, contacts that share an email address can be a bit of a headache. Each stored contact in Eloqua is identified by their...
Marketing Automation with Intention helps teams scale automation responsibly by pairing machine efficiency with human judgment, governance, and clear KPIs—so marketing grows faster without sacrificing...
Software for maximizing your marketing while ensuring privacy compliance
Visual Segmentation for Marketers
Innovative solutions to do more with Marketing Automation platforms
Integration solutions for Eloqua, Marketo, CRM, and other systems
Standardize country values using a built-in standardization list, or a customized one provided by your company. Improve data quality by ensuring country names follow a specific format, both by correcting spelling mistakes and by normalizing non-standard variations.
Align corporate and marketing goals
Data capture strategy
Lead scoring, nurturing, segmentation strategy, and funnel framework
Measure results and plan improvements
Ensure compliance with privacy laws
Email, form, landing page, campaign creation, A/B testing, and monthly reporting
Eloqua and Marketo specialists
Improve skills and increase productivity with custom online training and videos
Uncover opportunities to improve performance and outcomes
Enhance email impact through expert analysis
SmartStart, onboarding, and success planning
Data imports, cleansing, deduplication,
company matching, and data stewardship
System integration options using connectors and custom APIs
Custom cloud apps, HTML templates,
JavaScript, and responsive email
When Cetera Financial Group needed help getting their marketing automation platform migration project back on track, they turned to the team at 4Thought...
A strong data protection program goes beyond compliance, using data inventory, minimization, and governance to reduce risks, strengthen security, and build customer trust in today’s...
Marketing automation integration turns the Future of AI into practical lift by uniting consented data, embedded decisioning, and disciplined testing to create adaptive journeys that...
The New Adobe Marketo Engage Email Editor streamlines production with drag and drop modules, admin controls, and built in QA—our guide covers features, rollout, governance,...
For Eloqua users, contacts that share an email address can be a bit of a headache. Each stored contact in Eloqua is identified by their...
Marketing Automation with Intention helps teams scale automation responsibly by pairing machine efficiency with human judgment, governance, and clear KPIs—so marketing grows faster without sacrificing...
There are situations where the values of certain fields have some garbage strings. This is where this Cloud Decision comes into play. With Company Garbage Indicator Cloud Decision, you can identify the garbage values in the Contact’s linked Company fields using your own standard or a general garbage list.
This Cloud Decision Determines if a Contact’s linked company field has garbage in it.
This document will show how this Cloud Decision can be used inside Campaign/Program Canvas.
Please follow these instructions to set up this cloud app in your Oracle Eloqua instance.
NOTE: If prompted to log again, please do so.
This app requires 2 types of configuration, one is the general configuration and the other one an app specific configuration. The following instructions show a basic/simple usage.
This file can be directly dropped into given area (Dashed box “Drop a file here”) or file can be selected from the local machine by clicking on “Choose File” button and you need to choose sheet from the file which have the garbage string column.
You can add, remove or view the table saved on the system. This table is the one that is going to be used in the app.
(You can upload the Custom list with the garbage strings. You can upload an Excel file or a CSV by searching for it on your computer or by dragging and dropping the file into the dashed box in the page. This list needs to has 1 column: Garbage Strings.
You will need a user to log in and configure this Cloud Action. If you don’t have one, you can create one. If you do, use your user to Log In in the page shown in the following screenshot:
Logs Tab: This section shows the execution logs for the respective cloud app
Note: You can view up to 2 months of logs
Select the Step where you want the contacts to be routed.
That’s all. Activate the campaign or program, put some Contacts in it and see the Contact Garbage Indicator in action!
Note: Most 4Thought Marketing apps use the Eloqua BULK API to export/import records, therefore when an app is used in a campaign or program the user that activates the campaign should have the following permissions:
You need a license to configure and execute this Cloud App. If you don’t have a license, an error message will appear on the configuration page.
If you don’t see CO Records being processed by the app, it may be because your license is missing or expired. To obtain a license, contact your account manager or contact us.