Need to keep your Eloqua Custom Object records up to date when a field or fields change on the mapped contact record or want to add or update static values to all mapped contact records? You can with the new Update All COs Eloqua Cloud App from 4Thought Marketing.
Watch the video below for instructions on installing and configuring the app. If you’re interested in a demo or free trial, contact 4Thought Marketing today.
Modern marketing operations harness data analysis and strategic resource allocation to seamlessly enhance customer engagement and campaign efficiency. By integrating technology, optimizing processes, and applying multi-touch attribution, teams deliver personalized experiences and real-time insights. Streamlined workflows and data-driven decisions empower organizations to scale growth, improve ROI, and maintain competitive advantage.
Data enrichment transforms raw B2B marketing operations by appending firmographic, behavioral, and intent data to contact and account records. By integrating enriched insights into marketing analytics and automation platforms, teams can refine segmentation, personalize messaging, and boost lead conversion—all while maintaining data hygiene and compliance throughout the customer journey effectively.