Cetera Financial Group Taps 4Thought Marketing for Eloqua to Marketo Migration
When Cetera Financial Group needed help getting their marketing automation platform migration project back on track, they turned to the team at 4Thought...
Software for maximizing your marketing while ensuring privacy compliance
Visual Segmentation for Marketers
Innovative solutions to do more with Marketing Automation platforms
Integration solutions for Eloqua, Marketo, CRM, and other systems
Align corporate and marketing goals
Data capture strategy
Lead scoring, nurturing, segmentation strategy, and funnel framework
Measure results and plan improvements
Ensure compliance with privacy laws
Email, form, landing page, campaign creation, A/B testing, and monthly reporting
Eloqua and Marketo specialists
Improve skills and increase productivity with custom online training and videos
Uncover opportunities to improve performance and outcomes
Enhance email impact through expert analysis
SmartStart, onboarding, and success planning
Data imports, cleansing, deduplication,
company matching, and data stewardship
System integration options using connectors and custom APIs
Custom cloud apps, HTML templates,
JavaScript, and responsive email
When Cetera Financial Group needed help getting their marketing automation platform migration project back on track, they turned to the team at 4Thought...
Ship a lead scoring model fast with clear lead scoring implementation roadmap steps, usage-based rules, and PQL models—so sales engage sooner, conversion improves, and your...
Show auditors proof in minutes with privacy evidence software that records DSAR timelines, consent changes, and erasure evidence in a tamper‑evident legal activities vault, ready...
This Eloqua to Marketo glossary translates terms, explains equivalents, and outlines a 90 minute onboarding plan so Eloqua users ship Marketo campaigns confidently without consent,...
A trust center improves brand credibility by centralizing compliance, privacy, and security details, giving customers confidence while supporting transparency, data governance, and customer trust.
A strong data protection program goes beyond compliance, using data inventory, minimization, and governance to reduce risks, strengthen security, and build customer trust in today’s...
Software for maximizing your marketing while ensuring privacy compliance
Visual Segmentation for Marketers
Innovative solutions to do more with Marketing Automation platforms
Integration solutions for Eloqua, Marketo, CRM, and other systems
Align corporate and marketing goals
Data capture strategy
Lead scoring, nurturing, segmentation strategy, and funnel framework
Measure results and plan improvements
Ensure compliance with privacy laws
Email, form, landing page, campaign creation, A/B testing, and monthly reporting
Eloqua and Marketo specialists
Improve skills and increase productivity with custom online training and videos
Uncover opportunities to improve performance and outcomes
Enhance email impact through expert analysis
SmartStart, onboarding, and success planning
Data imports, cleansing, deduplication,
company matching, and data stewardship
System integration options using connectors and custom APIs
Custom cloud apps, HTML templates,
JavaScript, and responsive email
When Cetera Financial Group needed help getting their marketing automation platform migration project back on track, they turned to the team at 4Thought...
Ship a lead scoring model fast with clear lead scoring implementation roadmap steps, usage-based rules, and PQL models—so sales engage sooner, conversion improves, and your...
Show auditors proof in minutes with privacy evidence software that records DSAR timelines, consent changes, and erasure evidence in a tamper‑evident legal activities vault, ready...
This Eloqua to Marketo glossary translates terms, explains equivalents, and outlines a 90 minute onboarding plan so Eloqua users ship Marketo campaigns confidently without consent,...
A trust center improves brand credibility by centralizing compliance, privacy, and security details, giving customers confidence while supporting transparency, data governance, and customer trust.
A strong data protection program goes beyond compliance, using data inventory, minimization, and governance to reduce risks, strengthen security, and build customer trust in today’s...
There are situations where the values of certain fields have some garbage strings. This is where this Cloud Decision comes into play. With Contact Garbage Indicator Cloud Decision, you can identify the garbage values in the Contact fields using your own standard or a general garbage list.
This Cloud Decision Determines if a Contact field contains any string of characters that you have determined is garbage data (e.g. “asdf” or “xxxx”), and if so, allows you to take whatever action you feel is appropriate.
This document will show how this Cloud Decision can be used inside Campaign/Program Canvas.
Please follow these instructions to set-up this cloud app in your Oracle Eloqua instance.
NOTE: If prompted to log again, please do so.
In the next screen, click “Sign In” and then “Accept”
This app requires 2 types of configuration, one is the general configuration and the other one an app specific configuration. The following instructions show a basic/simple usage.
On the next section, locate the gear icon and click it. This will open a new window with the general configuration.
This file can be directly dropped into given area (Dashed box “Drop a file here”) or file can be selected from the local machine by clicking on “Choose File” button and you need to choose sheet from the file which have the garbage string column.
You can add, remove or view the table saved on the system. This table is the one that is going to be used in the app.
(You can upload the Custom list with the garbage strings. You can upload an Excel file or a CSV by searching for it on your computer or by dragging and dropping the file into the dashed box in the page. This list needs to have 1 column: Garbage Strings.
Note: You can view up to 2 months of logs
Select the Step where you want the contacts to be routed.
That’s all. Activate the campaign or program, put some Contacts in it and see the Contact Garbage Indicator in action!
Note: Most 4Thought Marketing apps use the Eloqua BULK API to export/import records, therefore when an app is used in a campaign or program the user that activates the campaign should have the following permissions:
You need a license to configure and execute this Cloud App. If you don’t have a license, an error message will appear on the configuration page.
If you don’t see CO Records being processed by the app, it may be because your license is missing or expired. To obtain a license, contact your account manager or contact us.