November 21, 2024
This month, we discussed leveraging GenAI in Marketing Operations (MOPs) and insights into privacy compliance.
Our discussion will cover:
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Is your marketing team generating great leads, but sales aren’t seeing the results? The problem might be in your MQL to SQL transition. This guide provides actionable strategies to bridge the gap between Marketing Qualified Leads and Sales Qualified Leads, ensuring a smooth handoff, improved conversion rates, and a healthier bottom line. Learn how to stop losing valuable prospects.
Unlock the full potential of your Eloqua canvases with our session on improving flexibility through cloud apps! Discover new ways to simplify your marketing tasks, from easily copying data between custom objects to keeping change history for updated fields. Learn how to track program entries and exits, and include sales reps in your customer email campaigns. Don’t miss this chance to boost your marketing efforts and achieve better results.