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Topic: Oracle Eloqua

eloqua forms

10 Best Practices for Creating Eloqua Forms

No “magic button” to guarantee form completion exists. However, Oracle Eloqua users have a powerful form design editor at their disposal to make the whole process easier to complete.

Eloqua campaigns

3 Ways to Keep Your Eloqua Campaigns & Programs Easy to Use

We all want to tap into Oracle Eloqua’s full potential, because it can greatly improve your marketing campaigns and bring in more leads. But it’s easy to get tangled in its complexity. Follow these 3 tips to keep your campaigns manageable.
5 Reasons to Elevate Your Marketing Strategy with Oracle Unity CDP & Eloqua 2

5 Reasons to Elevate Your Marketing Strategy with Oracle Unity CDP & Eloqua

Eloqua users already know how extensive its capabilities truly are. But what if it could do even more? That’s possible when you pair Eloqua with another tool from Oracle: Oracle Unity CDP. Today, we’re looking at a few important advantages this pair-up offers.
6 Reasons to Use Eloqua Custom Objects 3

6 Reasons to Use Eloqua Custom Objects

Perhaps your organization wants to do more, to think outside the box. Enter one of Eloqua’s most powerful features: custom objects.
up-to-date data dictionary

8 Proven Ways to Maintain an Up-to-Date Data Dictionary

What is the best way to maintain an up-to-date data dictionary without letting it completely monopolize your time? Here’s what eight marketing operations professionals have to say.
eloqua training

Creating a Tailored Training Program: A Success Story

A global technology company faced a pressing question: How could they ensure that new Eloqua users received the necessary training without distracting seasoned users from their own tasks? Here’s how we helped.
Dynamic Content: Eloqua’s Not-So-Secret Personalization Trick 4

Dynamic Content: Eloqua’s Not-So-Secret Personalization Trick

For Eloqua users, there’s a straightforward way to approach email personalization: dynamic content. See what exactly dynamic content is and what it can do in this excerpt from our March 2024 Eloqua Office Hours session.
program canvas

Elevating Marketing Automation with Oracle Eloqua’s Program Canvas

Both the Program Builder and Program Canvas are designed to automate workflows and eliminate repetitive manual tasks, yet they cater to different needs and offer unique advantages. Find an overview of each here.
eloqua engage

Eloqua Engage: A Powerful Sales Tool for B2B Teams

Any marketer knows the value of personalized emails to draw customers in. However, since creating a new email for each contact individually consumes valuable time, the team needs a set of templates to work from. Eloqua users can turn to a powerful tool for help with this: Eloqua Engage.
Office Hours

Eloqua Enhancement Wish List – Office Hours Replay

A discussion on Eloqua wish list and ideas for new enhancements and add-ons. Answer to general Eloqua questions.
eloqua integration

Eloqua Integration with CRM: Streamlining Marketing & Sales Efforts

What advantages does Eloqua integration offer? Integrating your Eloqua instance with CRM systems can help align marketing and sales teams, improve data accuracy, and enhance customer engagement, among many others. This article will explore the benefits of integrating Eloqua with CRM.
merge contacts eloqua cloud app

Eloqua Merge Contacts Cloud App

Since 2015, thousands of Eloqua users have hoped for a straightforward way to merge contact records. Now, the Eloqua Merge Contacts Cloud App from 4Thought Marketing allows you to do just that.

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