4Thought Marketing Blog

4Thought Marketing Blog

common sales and marketing alignment mistakes

6 Common Sales & Marketing Alignment Mistakes

Sales and marketing need to work together, yet they often struggle to play well together. In this blog post, we discuss six common sales and marketing alignment mistakes and potential solutions.

baseline privacy program, data privacy program, data privacy compliance, privacy impact assessment,

Establishing a Baseline Privacy Program

Establish a baseline data privacy program that meets legal requirements, avoids penalties, and adapts as laws change. Learn key steps to compliance and growth with 4Comply.

email contact list, email marketing, purchased email list, grow email database, email list growth, GDPR compliance, Eloqua email marketing, Marketo email marketing

5 Reasons Not to Buy Email Contact Lists

Buying email lists may promise quick wins, but the risks outweigh the benefits. Learn why building your own contact list ensures compliance, boosts engagement, and drives lasting ROI.