Skip to content

Do You Have the Right Marketing KPIs?

marketing kpis

Marketing key performance indicators, or KPIs, are a critical part of any marketing strategy. These numbers tell you at a glance what’s working and what needs improvement.

Unfortunately, it’s too easy to get focused on KPIs that are easy to gather and look great on paper but don’t really provide actionable insights. Improved email open rates make it seem like your campaigns are paying off, but if you can’t connect them to increased profits, you only have numbers.

But your marketing KPIs can do so much more. In this eBook, we’ll examine:

  • The six KPIs you should prioritize
  • How to efficiently track them
  • What each of them means to your business
  • How to keep these important KPIs stable
  • And more!

Download and read our free eBook here.

marketing kpis
[Sassy_Social_Share]

Related Posts

AI-optimized retargeting, AI in digital advertising, Retargeting strategies, Dynamic Creative Optimization (DCO), Return on Ad Spend (ROAS)

From Rules to Revenue: Why Your Retargeting Needs AI Now

Is your retargeting strategy underperforming? Move beyond outdated rules with AI-optimized retargeting. This guide details how to use predictive analytics and first-party data to re-engage high-intent customers, adapt to a cookieless world, and significantly improve your Return on Ad Spend (ROAS).

Read More »
Engagement Model, Project engagement framework, Needs analysis in projects, RACI roles in projects, Project communication cadence, Project documentation templates, Continuous project improvement, PM onboarding and training,

Mastering Project Success: Engagement Model Playbook

The Engagement Model is your blueprint for reliable project delivery: from in-depth needs analysis and design sign-offs, through iterative development and rigorous testing, to a smooth launch and proactive post-launch support. Embrace clear RACI roles, a consistent communication cadence, and continuous improvement to drive quality, transparency, and happy clients.

Read More »