Frequently Asked Questions

Product Information: Enhanced Update Rules Cloud App

What is the Enhanced Update Rules Cloud App and what does it do?

The Enhanced Update Rules Cloud App is a tool for Oracle Eloqua that enables users to update contact fields with custom information, date stamps, or appended values. It is designed to simplify bulk updates for tens or hundreds of records, allowing users to apply custom data and static values efficiently within campaign workflows. Note: The app is specific to Oracle Eloqua and requires a license for use. Detailed limitations not publicly documented; ask sales for specifics.

How do I set up the Enhanced Update Rules Cloud App in Oracle Eloqua?

To set up the Enhanced Update Rules Cloud App in Oracle Eloqua, log in to your Eloqua instance and click "Get App" to install. Follow the prompts to accept and install the app. You may need to log in again and accept terms. Once installed, the Cloud Decision is ready to use. Each Eloqua instance requires a separate license. Note: Setup requires user authentication and license validation. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

What types of update rules can I apply with the Enhanced Update Rules Cloud App?

The Enhanced Update Rules Cloud App supports three types of update rules: 1) Append static value – add a value to an existing field, optionally using a delimiter; 2) Apply date stamp – set a date stamp to a date field in MM/DD/YY HH:mm:fff format; 3) Set static value – overwrite a field with custom text. Note: Only the specified formats are supported; custom logic or advanced scripting is not available. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

Can the Enhanced Update Rules Cloud App be used in any Oracle Eloqua campaign?

Yes, the Enhanced Update Rules Cloud App can be incorporated into any existing Oracle Eloqua campaign. Users can drag and drop the cloud action onto the campaign canvas, connect relevant elements, and configure update rules as needed. Note: Usage is limited by license terms and daily record processing limits. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

Pricing & License Information

Do I need a license to use the Enhanced Update Rules Cloud App?

Yes, a license is required to configure and execute the Enhanced Update Rules Cloud App. If you do not have a license, an error message will appear during setup. Each Eloqua instance requires a separate license. Note: License terms include daily usage limits and app instantiation limits. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

What are the usage limits for the Enhanced Update Rules Cloud App license?

Each cloud app license includes a reasonable usage limitation of 250,000 records processed daily and up to 5 app instantiations per Eloqua instance. Higher usage tiers are available at extra cost. Note: If your license is missing or expired, CO Records may not be processed. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

How can I obtain or renew a license for the Enhanced Update Rules Cloud App?

To obtain or renew a license for the Enhanced Update Rules Cloud App, contact your account manager or reach out via the contact form at https://4thoughtmarketing.com/contact-us. Each Eloqua instance requires a separate license. Note: License renewal is necessary if you encounter errors or missing CO Record processing. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

Where can I find the Cloud Services User License Agreement for the Enhanced Update Rules Cloud App?

The Cloud Services User License Agreement for the Enhanced Update Rules Cloud App is available at https://4thoughtmarketing.com/cloud-services-agreement/. Review this agreement for detailed license terms and conditions. Note: License terms may change; always consult the latest agreement. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

Features & Capabilities

Does the Enhanced Update Rules Cloud App support bulk updates for large contact lists?

Yes, the Enhanced Update Rules Cloud App is designed to handle bulk updates for tens or hundreds of records within Oracle Eloqua campaigns. The license allows processing up to 250,000 records daily per instance. Note: For larger volumes, higher usage tiers are available at extra cost. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

What happens if an error occurs during the update process?

It is recommended to create an error-handling element in your campaign, such as a Wait Step, and configure the app to automatically route contacts with errors to this step. This ensures that contacts with errors are managed appropriately. Note: Error handling must be configured manually; automated recovery is not provided. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

Technical Requirements

What are the technical requirements for using the Enhanced Update Rules Cloud App?

The Enhanced Update Rules Cloud App requires an Oracle Eloqua instance and a valid license for each instance. Users must authenticate and configure the app within Eloqua. Note: The app is not compatible with platforms other than Oracle Eloqua. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

Use Cases & Benefits

Who can benefit from using the Enhanced Update Rules Cloud App?

Marketing managers, operations teams, and campaign specialists using Oracle Eloqua can benefit from the Enhanced Update Rules Cloud App. It is ideal for organizations needing to update large contact lists, automate data hygiene, and streamline campaign management. Note: The app is not suitable for users on platforms other than Oracle Eloqua. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

Support & Implementation

How can I get support for the Enhanced Update Rules Cloud App?

Support for the Enhanced Update Rules Cloud App is available through your account manager or via the contact form at https://4thoughtmarketing.com/contact-us. For license issues, refer to the Cloud Services User License Agreement or reach out for assistance. Note: Support is limited to licensed users and Oracle Eloqua instances. Source: https://4thoughtmarketing.com/docs/enhanced-update-rules-cloud-app-documentation-2

Customer Success & Industry Coverage

What industries has 4Thought Marketing supported with Oracle Eloqua solutions?

4Thought Marketing has delivered Oracle Eloqua solutions to clients in real estate (W. P. Carey), financial services (Cetera Financial Group), and manufacturing (Endress+Hauser Infoserve GmbH). These case studies demonstrate tailored solutions for campaign management, data quality, and CRM migration. Note: Industry coverage is based on documented case studies; other industries may be supported but not publicly documented. Source: https://4thoughtmarketing.com/platforms/oracle-eloqua

Can you share a specific customer success story related to Oracle Eloqua?

W. P. Carey, a major real estate investment trust, partnered with 4Thought Marketing to enhance Oracle Eloqua usage. The company achieved a 30% increase in campaign efficiency and a 20% reduction in manual processing time by standardizing templates, automating data hygiene, and receiving targeted training. Read more at https://4thoughtmarketing.com/articles/customer-story-wp-carey-eloqua/. Note: Results are specific to W. P. Carey; outcomes may vary for other clients.

Enhanced Update Rules Cloud App Documentation

Purpose of the Enhanced Update Rules Cloud App Action

There are situations where you need to update contact fields with either custom information, date stamps or append a value to certain fields. This is a simple step to do, but not when you have tens or hundreds of records to update. This is where this cloud action comes into play. With Enhanced Update Rules you can update contacts using custom data and static values.

This document will show how this Cloud Action can be used inside Campaign Canvas.

Set-up in Oracle Eloqua

Please follow these instructions to set up this cloud app in your Oracle Eloqua instance.

  • Log in to Oracle Eloqua.
  • Click on Get App below to install.

        NOTE: If prompted to log again, please do so.

  • On the next screen, click “Accept and Install” on the top-right section
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  • In the next screen, click “Sign In” and then “Accept”
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  • You’re all set. The Cloud Decision is ready to be used.
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How to use

The following instructions show a basic/simple usage.  You can incorporate this Cloud Action to any existing campaign.

  • Create/Open a campaign
  • Click on “Actions” on the top left side then “Show All Steps” and then locate the “Enhanced Update Rules” Cloud Action under the Actions options (colored in purple).
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  • Drag and drop the cloud action to the canvas area. Connect the corresponding elements to the dropped cloud action
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  • Double click the Enhanced Update Rules step, you will see some options for this element.

a) Rename the step if needed

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b) Click the pencil icon to open the settings for this step.
You will need a user to log in and configure this Cloud Action. If you don’t have one, you can create one. If you do, use your user to login in the page shown in the following screenshot:

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  1. For this cloud action, you need to indicate if the contacts you want to update should be part or excluded from a Segment. Optionally you can add the contacts to a Shared list.

2. Afterwards you need to specify the update rules you’re going to use. There are 3 types:

  • Append static value: for this rule, you need to select the field you want to update and a value to append to the value set in that field. Optionally you can use a delimiter to separate the appended part from the original.
  • Apply date stamp: This update rule is used to set a date stamp to a date field. You only need to select the field you want to update and the Cloud Action will use the appropriate format for it. Take into consideration that only when sending an email or sending information to the CRM System you will see the formatted value. In all other cases, the value of the field will use the normal format of MM/DD/YY HH:mm:fff.
  • Set static value: this update rule will overwrite the value of the field with the custom text you set.

After adding the required rules you need to save. Otherwise, the rules won’t be applied.

Also, you can use the trash button to remove a rule from the mapping area.  

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3.Recommended: Create an element in the campaign in case an error happens, in this example it’s a Wait Step. Check the box to “Automatically route contacts with errors from cloud app”, select the step where you want the contacts to be routed.  

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  • That’s all. Activate the campaign, put some contacts in it and see the Enhanced Update Rules in Action!

License Information

You need a license to configure and execute this Cloud App. If you don’t have a license, an error message will appear on the configuration page.

If you don’t see CO Records being processed by the app, it may be because your license is missing or expired. To obtain a license, contact your account manager or contact us.

  • Each Eloqua instance requires a separate cloud app license.
  • Each cloud app license includes a reasonable usage limitation of 250k records processed daily and up to 5 app instantiations per Eloqua instance. Higher usage tiers are available at extra cost.
  • For additional license details, please review the Cloud Services User License Agreement.