MARKETING OPERATIONS AND DATA PRIVACY EXPERTS
4Thought Marketing is a professional services company founded in 2008. We help customers align marketing and privacy objectives, translating them into strategies that produce results.
Accelerate marketing initiatives and drive business growth
4Thought Marketing provides top-tier software development and professional services for marketing strategy, operations, and technology. Services encompass campaign management, marketing analytics, data privacy, and technology solutions.
- TRUSTED SOLUTIONS
- COMMITTED EXPERTS
- VALUE-BASED SERVICES
- QUALITY OBSESSED
Elevate your Marketing Operations
Marketing Operations
Strategy & Planning
Privacy Compliance
Partners
![4Thought Marketing 9 4Thought Marketing 3](https://4thoughtmarketing.com/wp-content/uploads/2023/08/Oracle-Partner-New.webp)
![4Thought Marketing 10 4Thought Marketing 4](https://4thoughtmarketing.com/wp-content/uploads/2023/08/microsoft-2-1.webp)
![4Thought Marketing 11 4Thought Marketing 5](https://4thoughtmarketing.com/wp-content/uploads/2023/08/demandbase-1.webp)
![4Thought Marketing 12 Adobe Tech Partner](https://4thoughtmarketing.com/wp-content/uploads/2023/08/Adoby-Tech.png)
![4Thought Marketing 13 4Thought Marketing 6](https://4thoughtmarketing.com/wp-content/uploads/2023/08/Optim.webp)
![4Thought Marketing 14 4Thought Marketing 7](https://4thoughtmarketing.com/wp-content/uploads/2023/08/Salesforce-logo-1-scaled-1-1024x576.webp)
![4Thought Marketing 15 4Thought Marketing 8](https://4thoughtmarketing.com/wp-content/uploads/2023/08/on24.webp)
![4Thought Marketing 16 Pathfactory](https://4thoughtmarketing.com/wp-content/uploads/2024/01/Pathfactory-1234-1024x198.webp)
![4Thought Marketing 17 4Thought Marketing](https://4thoughtmarketing.com/wp-content/uploads/2023/01/New-Project-7.webp)
Why 4Thought Marketing?
We love marketing operations!
We love marketing operations! Our team is passionate about what we do and genuinely enjoys using our expertise to help businesses like yours succeed. Our mission is clear: simplifying the tricky stuff, so you can focus on what you do best. Empower your business to thrive in today’s competitive digital landscape.
PASSION for Innovation IS WHAT DRIVES US
We turn ideas into trusted solutions that surpass your expectations. Together, let's realize your vision.
Professionals that trust us
Our team lost our primary Eloqua resource and needed a new expert. That’s when 4Thought Marketing stepped in.
![Jolynne Applebaum](https://4thoughtmarketing.com/wp-content/uploads/2024/05/jolynne-Applebaum.webp)
With training from 4Thought Marketing, we now have deeper knowledge and skills that will allow us to continue to innovate on our marketing automation plan.
![Kelly Hernandez](https://4thoughtmarketing.com/wp-content/uploads/2021/08/kelly-herhandez.webp)
4Thought Marketing provided invaluable assistance during a time of transition. It’s safe to say we couldn’t have done our jobs without their team’s help!
![Kristy McCrady](https://4thoughtmarketing.com/wp-content/uploads/2023/01/kristy-mccrady.webp)
After launching our Lead Nurture and revised Lead Scoring programs after months of work, everything worked as designed. 4Thought Marketing did a fantastic job on this project, and I am fortunate to have them as part of our team!
![Alex Steinhart](https://4thoughtmarketing.com/wp-content/uploads/2023/01/alex-steinhart.webp)
The Eloqua Upload Wizard from 4Thought Marketing is my new best friend. It reduced the time required to process new leads from days to minutes and got them into the hands of sales much faster.
![Brinette Holdren](https://4thoughtmarketing.com/wp-content/uploads/2023/02/16267300791961.webp)
It truly feels like 4Thought Marketing is part of the First Tech Team. I am very thankful for the consultative, campaign production, and technical services they provide.
![Derek Weber](https://4thoughtmarketing.com/wp-content/uploads/2023/02/derek-weber.webp)
The Eloqua Upload Wizard works like magic. It performs all the required pre-processing and enrichment tasks automatically.
![Senior Analyst](https://4thoughtmarketing.com/wp-content/uploads/2023/06/Alexis-Buitrago.webp)
When migrating an essential process from our CRM to Oracle Eloqua, it lacked a key feature preventing us from moving forward. Fortunately, 4Thought Marketing provided an Eloqua Cloud App that met all our requirements.
![Jonathan Maas](https://4thoughtmarketing.com/wp-content/uploads/2023/08/jonathan-maas-240x240-1.webp)
Following our Salesforce-Eloqua integration, we can now track the entire contact journey from start to finish and create reports with just a few clicks. Our overall marketing automation strategy has gotten a significant upgrade.
![Kelly Mulvaney](https://4thoughtmarketing.com/wp-content/uploads/2024/01/KMulvaney_Headshot.webp)
4Thought Marketing is just amazing, a great partner. We don't even think of them as an agency but as an integral part of our marketing organization.
![Laura Mullen](https://4thoughtmarketing.com/wp-content/uploads/2024/02/IMG_Laura_Mullen_headshot-400.webp)
4Thought was patient and provided solutions for our needs when incorporating Cvent with Eloqua. Looking forward to working with them again.
![Ankit Sharma](https://4thoughtmarketing.com/wp-content/uploads/2023/01/1663421988955.webp)
Our mission
Achieve Marketing Success with Technology and Innovation
Successful marketing relies on blending technology and processes with creativity. Create engaging experiences and inspire your audience while ensuring privacy compliance. Drive performance that ensures your brand stays relevant in a fast-paced market.
![4Thought Marketing 18 4Thought Marketing 9](https://4thoughtmarketing.com/wp-content/uploads/2023/01/New-Project-9.webp)
Delivering Results: Partner with Us to Meet Your Marketing Goals
Recent Articles
![4Thought Marketing 19 4Thought Marketing 10](https://4thoughtmarketing.com/wp-content/uploads/2024/07/2024JUL-Office-Hours-500-x-500.webp)
Eloqua Office Hours August 2024
Oracle Eloqua tips and tricks and best practices. This month’s topics ranged from attribution to streamlining repetitive processes, unusual open rates due to spam and link checkers, and data privacy.
![4Thought Marketing 20 pause marketing campaigns](https://4thoughtmarketing.com/wp-content/uploads/2024/08/christina4tm-900x471-square-3.webp)
Marketing During Disasters: When Pausing is the Best Strategy
How a company handles a crisis can make a world of difference, and not all circumstances can be mitigated by using light-hearted humor. Sometimes, pausing a marketing campaign is the most appropriate response. Let’s look at a few examples of these circumstances.
![4Thought Marketing 21 batch and blast](https://4thoughtmarketing.com/wp-content/uploads/2024/08/christina4tm-900x471-square-2.webp)
Leaving Batch and Blast Behind: 11 Essential Steps
Simply knowing that personalized messages perform better is just the first step in effective marketing. The real challenge comes when making the transition from the low-performing but easy batch and blast strategy to more demanding personalized campaigns.
![4Thought Marketing 22 eloqua custom objects ultimate guide](https://4thoughtmarketing.com/wp-content/uploads/2024/08/eloqua-custom-objects-ultimate-guide-updated-square.webp)
The Ultimate Guide to Oracle Eloqua Custom Objects
Eloqua custom objects allow you to store important data points to use in more precise segmentation and customer targeting. In this guide, we’ll explore what custom objects are, why they are crucial, and how you can maximize their potential to drive your marketing efforts.
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