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          Contact Deleter with Archive

          Remove unwanted contacts in Oracle Eloqua while preserving a data archive with the contact deleter with an archive.

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          Enhance your campaign or program canvas to detect records with garbage strings in the contact field.

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        • Recent Articles

          • AI marketing data hygiene, AI data hygiene, clean data for AI marketing, marketing data quality issues, dirty CRM data problems, automate data standardization, marketing data ROI,Why AI Marketing Pilots Fail: The Data Hygiene Foundation You’re Missing
            AI marketing data hygiene is the foundation that determines whether your AI pilots deliver results or amplify chaos. Most teams skip data cleanup, chase new tools, and wonder why ROI never materializes. […]
          • New customer personalized onboarding, onboarding automation, customer journey personalization, AI in sales onboarding, buyer experience, onboarding software, personalized customer experience,Why New Customer Personalized Onboarding Matters in the AI Era
            New customer personalized onboarding transforms the critical first 90 days by delivering role-specific experiences that accelerate value realization, reduce churn, and leverage AI to adapt in real time based on behavioral signals. […]
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          • AI marketing data hygiene, AI data hygiene, clean data for AI marketing, marketing data quality issues, dirty CRM data problems, automate data standardization, marketing data ROI,Why AI Marketing Pilots Fail: The Data Hygiene Foundation You’re Missing
            AI marketing data hygiene is the foundation that determines whether your AI pilots deliver results or amplify chaos. Most teams skip data cleanup, chase new tools, and wonder why ROI never materializes. […]
          • New customer personalized onboarding, onboarding automation, customer journey personalization, AI in sales onboarding, buyer experience, onboarding software, personalized customer experience,Why New Customer Personalized Onboarding Matters in the AI Era
            New customer personalized onboarding transforms the critical first 90 days by delivering role-specific experiences that accelerate value realization, reduce churn, and leverage AI to adapt in real time based on behavioral signals. […]
          • account based marketing, ABM metrics, account based marketing metrics, ABM strategy, account based marketing for b2b, account based marketing strategy, account based marketing solutions, account based marketing framework, account based marketing templateAccount Based Marketing Strategy: Complete Guide to ABM Metrics & Framework
            Account based marketing transforms B2B growth by aligning sales and marketing teams around high-value target accounts through personalized strategies, comprehensive frameworks, and revenue-focused metrics that drive measurable business outcomes. […]
          • aligning compliance with corporate goals, corporate goals, corporate strategy framework, business planning, compliance scorecard,How to Align Compliance with Corporate Goals for Strategic Success
            Discover nine practical strategies for aligning compliance with corporate goals that transform regulatory functions from cost centers into strategic enablers, helping organizations reduce risk while accelerating growth through integrated planning and collaboration. […]
          • Eloqua Office HoursPreference-Led Personalization – Eloqua Office Hours January 2026
            https://youtu.be/M6KT9Lrz8YA Preference-Led Personalization: Why Privacy and Personalization Aren’t Enemies Privacy and personalization […]
          • privacy alignment, data privacy alignment, compliance, GDPR, CCPA, marketing operations, consent, segmentation, retention, Martech, marketing automation platform, CRM, revenue operations, privacy champions, customer trust, campaign velocity,Privacy Alignment Isn’t What Companies Think It Is
            Companies treating data privacy alignment as separate work are losing before they start. When marketing operations, privacy teams, and legal align around protecting customer data and building trust, campaigns move faster and customer relationships strengthen. […]
        • AI marketing data hygiene, AI data hygiene, clean data for AI marketing, marketing data quality issues, dirty CRM data problems, automate data standardization, marketing data ROI,

          Why AI Marketing Pilots Fail: The Data Hygiene Foundation You’re Missing

          AI marketing data hygiene is the foundation that determines whether your AI pilots deliver results or amplify chaos. Most teams skip data cleanup, chase new...

          New customer personalized onboarding, onboarding automation, customer journey personalization, AI in sales onboarding, buyer experience, onboarding software, personalized customer experience,

          Why New Customer Personalized Onboarding Matters in the AI Era

          New customer personalized onboarding transforms the critical first 90 days by delivering role-specific experiences that accelerate value realization, reduce churn, and leverage AI to adapt...

          account based marketing, ABM metrics, account based marketing metrics, ABM strategy, account based marketing for b2b, account based marketing strategy, account based marketing solutions, account based marketing framework, account based marketing template

          Account Based Marketing Strategy: Complete Guide to ABM Metrics & Framework

          Account based marketing transforms B2B growth by aligning sales and marketing teams around high-value target accounts through personalized strategies, comprehensive frameworks, and revenue-focused metrics that...

          aligning compliance with corporate goals, corporate goals, corporate strategy framework, business planning, compliance scorecard,

          How to Align Compliance with Corporate Goals for Strategic Success

          Discover nine practical strategies for aligning compliance with corporate goals that transform regulatory functions from cost centers into strategic enablers, helping organizations reduce risk while...

          Eloqua Office Hours

          Preference-Led Personalization – Eloqua Office Hours January 2026

          Preference-Led Personalization: Why Privacy and Personalization Aren’t Enemies Privacy and personalization don’t have to compete. Preference data is the operational foundation that lets you do...

          privacy alignment, data privacy alignment, compliance, GDPR, CCPA, marketing operations, consent, segmentation, retention, Martech, marketing automation platform, CRM, revenue operations, privacy champions, customer trust, campaign velocity,

          Privacy Alignment Isn’t What Companies Think It Is

          Companies treating data privacy alignment as separate work are losing before they start. When marketing operations, privacy teams, and legal align around protecting customer data...

        • View All
  • Contact Us
4Thought Marketing Logo
  • Products
        • Products
        • 4Comply
        • Software for maximizing your marketing while ensuring privacy compliance

        • Cloud Apps
        • Innovative solutions to do more with Marketing Automation platforms

        • 4Preferences
        • Centralize Preference Management Across Your Organization

        • 4Segments
        • Visual Segmentation for Marketers

        • 4Bridge
        • Integration solutions for Eloqua, Marketo, CRM, and other systems

        • Featured Cloud App

          String Deleter

          The String Deleter Cloud App helps improve data quality by surgically removing unwanted character strings. Examples include eliminating honorifics, name prefixes or suffixes, company suffixes, or special characters.

          Contact Us   Free Trial

          Append Multiple Fields

          Combine two or more values in a new field, or insert static values, and store the results in another field.

          Contact Us  Free Trial

        • Recent Articles

          • AI marketing data hygiene, AI data hygiene, clean data for AI marketing, marketing data quality issues, dirty CRM data problems, automate data standardization, marketing data ROI,Why AI Marketing Pilots Fail: The Data Hygiene Foundation You’re Missing
            AI marketing data hygiene is the foundation that determines whether your AI pilots deliver results or amplify chaos. Most teams skip data cleanup, chase new tools, and wonder why ROI never materializes. […]
          • New customer personalized onboarding, onboarding automation, customer journey personalization, AI in sales onboarding, buyer experience, onboarding software, personalized customer experience,Why New Customer Personalized Onboarding Matters in the AI Era
            New customer personalized onboarding transforms the critical first 90 days by delivering role-specific experiences that accelerate value realization, reduce churn, and leverage AI to adapt in real time based on behavioral signals. […]
  • Platforms
        • Marketing Platforms
        • Marketo
        • Eloqua
        • PathFactory
        • CRM Platforms
        • Microsoft Dynamics
        • Salesforce
        • Al Platforms
        • n8n
        • ChatGPT/OpenAl
        • Anthropic
        • Gemini
  • Services
        • Strategic Services

        • Marketing Strategy
        • Align corporate and marketing goals

        • Lead Generation
        • Data capture strategy

        • Conversion
        • Lead scoring, nurturing, segmentation strategy, and funnel framework

        • Reporting & Analytics
        • Measure results and plan improvements

        • Data Privacy Consulting
        • Ensure compliance with privacy laws

        • Campaign Services

        • Campaign Production
        • Email, form, and landing page execution. Deliverability and reporting

        • Help Desk
        • Eloqua and Marketo specialists

        • Training
        • Improve skills and increase productivity with custom online training and videos

        • Health Checks & Analysis
        • Uncover opportunities to improve performance and outcomes

        • Email Efficacy Evaluation
        • Enhance email impact through expert analysis

        • Technical Services

        • Implementation
        • Platform installation, change management, and success planning

        • Data Services
        • Data management and stewardship

        • System Integration
        • System integration options using connectors and custom APIs

        • Web & App Development
        • Custom cloud apps, HTML templates,
          JavaScript, and responsive email

  • Resources
    • Resources
  • Blog
          • AI marketing data hygiene, AI data hygiene, clean data for AI marketing, marketing data quality issues, dirty CRM data problems, automate data standardization, marketing data ROI,Why AI Marketing Pilots Fail: The Data Hygiene Foundation You’re Missing
            AI marketing data hygiene is the foundation that determines whether your AI pilots deliver results or amplify chaos. Most teams skip data cleanup, chase new tools, and wonder why ROI never materializes. […]
          • New customer personalized onboarding, onboarding automation, customer journey personalization, AI in sales onboarding, buyer experience, onboarding software, personalized customer experience,Why New Customer Personalized Onboarding Matters in the AI Era
            New customer personalized onboarding transforms the critical first 90 days by delivering role-specific experiences that accelerate value realization, reduce churn, and leverage AI to adapt in real time based on behavioral signals. […]
          • account based marketing, ABM metrics, account based marketing metrics, ABM strategy, account based marketing for b2b, account based marketing strategy, account based marketing solutions, account based marketing framework, account based marketing templateAccount Based Marketing Strategy: Complete Guide to ABM Metrics & Framework
            Account based marketing transforms B2B growth by aligning sales and marketing teams around high-value target accounts through personalized strategies, comprehensive frameworks, and revenue-focused metrics that drive measurable business outcomes. […]
          • aligning compliance with corporate goals, corporate goals, corporate strategy framework, business planning, compliance scorecard,How to Align Compliance with Corporate Goals for Strategic Success
            Discover nine practical strategies for aligning compliance with corporate goals that transform regulatory functions from cost centers into strategic enablers, helping organizations reduce risk while accelerating growth through integrated planning and collaboration. […]
          • Eloqua Office HoursPreference-Led Personalization – Eloqua Office Hours January 2026
            https://youtu.be/M6KT9Lrz8YA Preference-Led Personalization: Why Privacy and Personalization Aren’t Enemies Privacy and personalization […]
          • privacy alignment, data privacy alignment, compliance, GDPR, CCPA, marketing operations, consent, segmentation, retention, Martech, marketing automation platform, CRM, revenue operations, privacy champions, customer trust, campaign velocity,Privacy Alignment Isn’t What Companies Think It Is
            Companies treating data privacy alignment as separate work are losing before they start. When marketing operations, privacy teams, and legal align around protecting customer data and building trust, campaigns move faster and customer relationships strengthen. […]
        • AI marketing data hygiene, AI data hygiene, clean data for AI marketing, marketing data quality issues, dirty CRM data problems, automate data standardization, marketing data ROI,

          Why AI Marketing Pilots Fail: The Data Hygiene Foundation You’re Missing

          AI marketing data hygiene is the foundation that determines whether your AI pilots deliver results or amplify chaos. Most teams skip data cleanup, chase new...

          New customer personalized onboarding, onboarding automation, customer journey personalization, AI in sales onboarding, buyer experience, onboarding software, personalized customer experience,

          Why New Customer Personalized Onboarding Matters in the AI Era

          New customer personalized onboarding transforms the critical first 90 days by delivering role-specific experiences that accelerate value realization, reduce churn, and leverage AI to adapt...

          account based marketing, ABM metrics, account based marketing metrics, ABM strategy, account based marketing for b2b, account based marketing strategy, account based marketing solutions, account based marketing framework, account based marketing template

          Account Based Marketing Strategy: Complete Guide to ABM Metrics & Framework

          Account based marketing transforms B2B growth by aligning sales and marketing teams around high-value target accounts through personalized strategies, comprehensive frameworks, and revenue-focused metrics that...

          aligning compliance with corporate goals, corporate goals, corporate strategy framework, business planning, compliance scorecard,

          How to Align Compliance with Corporate Goals for Strategic Success

          Discover nine practical strategies for aligning compliance with corporate goals that transform regulatory functions from cost centers into strategic enablers, helping organizations reduce risk while...

          Eloqua Office Hours

          Preference-Led Personalization – Eloqua Office Hours January 2026

          Preference-Led Personalization: Why Privacy and Personalization Aren’t Enemies Privacy and personalization don’t have to compete. Preference data is the operational foundation that lets you do...

          privacy alignment, data privacy alignment, compliance, GDPR, CCPA, marketing operations, consent, segmentation, retention, Martech, marketing automation platform, CRM, revenue operations, privacy champions, customer trust, campaign velocity,

          Privacy Alignment Isn’t What Companies Think It Is

          Companies treating data privacy alignment as separate work are losing before they start. When marketing operations, privacy teams, and legal align around protecting customer data...

        • View All
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CO to CO Lookup Multiple Match Cloud Action Documentation

CO to CO Lookup Multiple Match Cloud Action Documentation Table of Contents Purpose The CO-to-CO Lookup multiple match app runs a lookup from a CO to another using the source and destination CO fields. From the matching CO Record, writes back the corresponding values on the source CO Record This document will show how this […]

CO to CO Updater Cloud App Documentation

CO to CO Updater Cloud App Documentation Table of Contents Purpose There are situations where you need to update or create Custom Object (CO) Records with the information of another CO Set. This step is not possible to do using Oracle Eloqua’s out of the box features. This is where this cloud action comes into […]

CO to Contact Updater Cloud App Documentation

CO to Contact Updater Cloud App Documentation Table of Contents Purpose There are situations where you need to move data from a Custom Object (CO) Record to its linked Contact Record. This simple step is not that simple or even possible using Oracle/Eloqua’s out of the box features. This is where this cloud action comes […]

CO To Contact Updater CO Based Cloud App Documentation

CO To Contact Updater (CO Based) Cloud App Documentation Table of Contents Purpose There are situations where you need to move data from a Custom Object (CO) Record to its linked Contact Record. This simple step is not that simple or even possible using Oracle/Eloqua’s out-of-the-box features. This is where this cloud action comes into […]

Company Garbage Indicator Cloud App Documentation

Company Garbage Indicator Cloud App Documentation Table of Contents Purpose There are situations where the values of certain fields have some garbage strings. This is where this Cloud Decision comes into play. With Company Garbage Indicator Cloud Decision, you can identify the garbage values in the Contact’s linked Company fields using your own standard or […]

Contact Cloud Feeder Cloud App Documentation

Contact Cloud Feeder Cloud App Documentation Table of Contents Purpose The Contact Feeder Cloud App allows you to add contacts to a Program Canvas that are in a segment or shared filter using a scheduler. You can configure the scheduler to run regularly all week and all day, or select certain days and times. You […]

Contact CO Deleter Cloud App Documentation

Contact CO Deleter Cloud App Documentation Table of Contents Purpose There are situations when you need to delete Custom Object (CO) Records associated with a contact record, something not possible using out-of-the-box features. With the Contact CO Deleter, you can easily delete CO Records associated with contact records in a contact program or campaign canvas. […]

Contact Deleter with Archive Cloud App Documentation

Contact Deleter with Archive Cloud App Documentation Table of Contents Purpose of the Contact Deleter with archive Cloud Action There are situations where you might need to delete Contacts from your Oracle Eloqua database, create a backup of the data but you need it to happen automatically. That’s now possible with this Cloud App. There […]

Contact Garbage Indicator Cloud Decision Documentation

Contact Garbage Indicator Cloud Decision Documentation Table of Contents Purpose There are situations where the values of certain fields have some garbage strings. This is where this Cloud Decision comes into play. With Contact Garbage Indicator Cloud Decision, you can identify the garbage values in the Contact fields using your own standard or a general […]

Country Normalization Cloud App Documentation

Country Normalization Cloud App Documentation Table of Contents Purpose There are situations where the values of certain fields greatly differ from each other. Even when those values represent the same thing. This is where this Cloud Action comes into play. With Country Normalization Cloud App, you can normalize the values in the Country field using […]

sophos dirty data

Customer Story: How Sophos Avoids Processing Dirty Data

Modern business demands a lot from professionals. Systems like Eloqua work wonders to lighten the load, but sometimes they need a little help—especially where dirty data is involved.

Date Calculations with Eloqua Custom Objects 143

Date Calculations with Eloqua Custom Objects

The CO Date Calculator Cloud App from 4Thought Marketing lets you perform date calculations within custom object programs. Users can add or subtract days, weeks, months, or even years from any date value and store the results in a CO record.

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